Nonprofit Email Marketing Best Practices – How to Monetize Your Blog Using Email Marketing

Please note: This post contains affiliate links.

Nonprofit Email Marketing Best Practices
Victoria Watson
Full-Time Blogger

Now more than ever, individuals are out there trying to find brand-new means to earn a buck. Actually, if you’re here, you’re in all likelihood one such individual. Job hunting sucks. Being employed by another person seems like selling yourself short. Nonprofit Email Marketing Best Practices

You have probably seen lots of advertisements screaming at you about exactly how very easy it is to make money online, to start your very own business, as well as to be your own employer. And also while it may not be as quick and easy as the marketers claim to you, there’s really a lot of cash to be made with blogging and also email marketing.

All you have to do to make money with a blog is fill it up with links to useful products and afterwards help promote those products. Appears basic? Nonprofit Email Marketing Best Practices

OK, we’re not crazy. This can be a somewhat complicated challenge. But there OK, we’re not crazy. This can be a rather complex challenge. There are time-tested methods and impressive methods to producing a blog and also monetizing it utilizing strategies like email marketing. If you put your head down and also work vigilantly (and have a great deal of persistence), you can match your ENTIRE income from your job with cash made with email marketing as well as blog writing. Nonprofit Email Marketing Best Practices


How Many Visitors Do You Need to Monetize a Blog? Nonprofit Email Marketing Best Practices

The straightforward answer is: a lot.

The much less short answer is: the more eyes you see on your blog, the more of those eyes will move their mouse over to your links and click on them. Once they do that, you’ve got them right where you want them.

The method by which you monetize your blog makes a big difference. Google AdSense pays you passively as you rack up web page views, but the payout is tiny. We’re talking fractions of cents per viewer. At roughly $0.008 cents per page visit, you would certainly need more than 12 million hits to make $100,000. Nonprofit Email Marketing Best Practices

Breaking Down Some Numbers

Nonprofit Email Marketing Best Practices

Doing a little more mathematics, let’s suppose instead that you obtain 100,000 viewers a month throughout all of the pages on your blog. Let’s state you’re achieving an obtainable 4% click-through rate off of that traffic. That’s 4,000 clicks to your affiliate links!

Let’s say 2% of those clicks converted and also bought the product, and also each sale is worth $100. That’s an extremely reasonable commission / profit margin. Despite having these cautious metrics, you’re leaving with $8,000 per month with virtually no overhead costs of your own. WOW!

Just How to Improve Those Numbers Nonprofit Email Marketing Best Practices

Have fun with the numbers and also see on your own. If you can make greater average compensations or earnings, then you can make even a lot more by drawing in fewer viewers. Look for affiliate items that have greater payments. Or, produce an information product of your very own, as well as you can keep all the earnings of the whole sale rather than just a percent.

The ideal number for you will certainly depend upon your products or services, your ability to create valuable content, as well as your capability to produce an email list to keep those consumers coming back.


Just How Do I Monetize my Blog?

Even in a day and age where there is so much distrust in advertising and awareness about spam, email marketing can give your sales serious increases in manner in which social media marketing as well as AdSense can not (or cost a lot more to use).

There are a few ways to monetize your blog, yet your ideal results will certainly come from high-commission affiliate marketing and also keeping those customers around by building a solid email list. Nonprofit Email Marketing Best Practices

Steps to Monetizing Your Blog

  1. Produce a blog as well as select products and services to offer
  2. Join affiliate programs selling the products in your industry
  3. Write useful, buyer-centric blog posts that place those web links before your readers
  4. Drive as many pertinent visitors to your blog as you possibly can

There are lots of complimentary materials and also online courses that can help you to wade in the waters of affiliate blog writing. Yet at the end of the day, all you’re doing is developing a website that generates income referring sales to other peoples’ organizations.


Exactly How Do You Monetize Email Marketing? Nonprofit Email Marketing Best Practices

Developing important email content is a surefire method of retaining consumers and also driving them right back to your website. Done right, your emails are a product of your very own that you offer up for free to entice prospects to come as well as buy from your affiliate links. Nonprofit Email Marketing Best Practices

Nonprofit Email Marketing Best Practices

Keep in mind, useful and also buyer-centric blog posts are the ones that will certainly produce web traffic that clicks on your web links. Having a cost-free product to supply using email like a newsletter or e-book is a great way to catch email addresses.

Key Elements of Monetizing Your Email Marketing

  1. Choose one of the many email marketing automation services like Constant Contact.
  2. Produce beneficial complimentary content as well as email your list frequently.
  3. Leverage calls-to-action to drive readers to relevant content on your blog or straight to your affiliate links.
  4. Make sure to avoid “spammy” or overly salesy calls to action in your email like “Buy Now” or “Click Here.” Let the article promote the product. The email content ought to encourage the visitor to see your site.
  5. Additionally, make sure to comply with proper email marketing standards to prevent getting sent to the spam folder.

Making Use Of Constant Contact to Automate Your E-mails

Nonprofit Email Marketing Best Practices

Constant Contact is a low-priced, simple automation device for all things email marketing. It will certainly aid you to create stunning and also professional-looking emails even if you’ve never ever composed a marketing message beforehand. There are great deals of solutions around that offer comparable services, yet there are some crucial benefits to Constant ContactNonprofit Email Marketing Best Practices

Constant Contact – The Pros Nonprofit Email Marketing Best Practices

  • FREE 60-day trial for U.S. and Canadian customers, without any credit card required (among the most generous trials out there for autoresponders).
  • Support team will connect several times throughout your trial duration to respond to any type of inquiries.
  • Easy and effective email production user interface packed with amazing choices and functions.
  • 100+ attractive email design templates to choose from, consisting of a “Brand Your Email Feature” that permits you to produce an individualized email theme in seconds based on the images as well as colors of your web site.
  • A wide range of supported email types consisting of autoresponders and also standard automations, recurring newsletters, A/B testing, event registrations, vouchers, surveys as well as polls.
  • Automation is essential, so Constant Contact included effective modern technology for autoresponders as well as abandoned cart automations. They likewise provide automations based upon contact triggers (e.g. email open rates, clicks).
  • Comprehensive analytics for insights where you can track open, click reports, spam, bounce and unsubscribe rates. You likewise get click heat maps, and some useful introduction reports such as open and also click trends, opens by type of device, as well as the top effective subject line. You can also contrast projects.
  • Easy-to-manage subscriber lists, with the ability to categorize for future segmented marketing; you can even import your lists from various other services.
  • Easy list development with lots of cool alternatives: email sign-up forms for your internet site, a Facebook app that permits you to allow individuals to sign up through an email opt-in form, add contacts from your tablet computer at industry events with just a few taps, text-to-join capabilities.
  • Spam and theme testing will certainly permit you to preview your email on various platforms and also locate any kind of mistakes for you.

Constant Contact – The Cons

No email autoresponder is perfect, and Constant Contact is no exception. Here are the two biggest disadvantages I have actually seen: Nonprofit Email Marketing Best Practices

  • Lots of functions mean there is a whole lot to find out in order to make complete use of the system. This is an excellent issue to have, and you can always begin with just the basics and practice your way up to even more innovative features later on.
  • Not many industry-specific style layouts. The 100+ mobile-responsive design templates are stunning, very professional and also modern-looking, and they would certainly benefit a variety of markets. So, if you’re searching for something very particular, this may not be the most effective template collection for you.

Just How Much Can I Earn From Email Marketing?

Email marketing is a venture where you make from it what you want to invest into it. To end up being an absolutely effective email online marketer, you need to write an email at the very least one time a week. Nonprofit Email Marketing Best Practices

You have to pay very close attention to which email performs best and which one does not. Analytics features in your email marketing software application make this easy, particularly with an easy to use user interface like Constant Contact.

The most effective way to monetize your email marketing is by signing up with high-commission affiliate programs as well as utilizing your email list to market those items. Yet bear in mind, your email itself needs to be a cost-free product to draw customers in, offer them something useful, and also provide evidence to trust you.

Some More Numbers

Let’s say you work truly hard and ultimately add 10,000 individuals to your email list (which is perfectly attainable). If you produce fantastic email content that drives 5% of recipients to your blog, then you’re placing 500 carefully targeted and also inspired buyers on your blog that may not have otherwise seen your website today.

Let’s assume now that you convert 5% of those inspired customers on a high-commission affiliate program that pays as high as $350 per sale. 25 buyers * 350 = $8,750 from a SOLITARY marketing email as well as blog post. Are you delighted yet?! Nonprofit Email Marketing Best Practices


Effectively Monetizing Your Email Campaigns

There are several essential components to a solid, high-revenue project. No issue what your product or solution happens to be, the one reality throughout all sectors is that valuable content sells. Your marketing e-mails need to target the appropriate target market, share the right message, and send one of the most inspired purchasers to the best location to buy from you. Nonprofit Email Marketing Best Practices

The $8,750 scenario explained earlier is possible if you put the effort in. However you won’t see those sorts of returns overnight. Even building an e-mail list of 10,000 e-mails will take you a good deal of time and also effort. That’s why automation is vital to your success.

Constant Contact makes managing an email list of this size very easy, even for the non-technical customer who’s still learning the ropes of earning money online. The one single crucial part of generating income from a blog with email marketing is supplying high-quality, ultra-valuable content to a list of well-targeted customers.


Disclosure: This post contains affiliate links. If you go through them to make a purchase, I will earn a commission (at no additional cost to you), which compensates for my time spent to compile this information. The decision is yours, and whether or not you decide to buy something is completely up to you.

 

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