Email Marketing Overview – How to Monetize a Blog Using Email Marketing

Please note: This post contains affiliate links.

Victoria Watson
Full-Time Blogger

Currently more than ever, individuals are around trying to find new methods to make a dollar. In fact, if you’re here, you’re almost definitely one such person. Job hunting sucks. Working for somebody else feels like selling yourself short. Email Marketing Overview

You’ve seen tons of ads shouting at you concerning how simple it is to make money online, to start your own business, as well as to be your own employer. And also while it could not be as fast and also simple as the marketers promise you, there’s actually a great deal of cash to be made with blogging and email marketing.

All you need to do to make money with a blog is fill it up with web links to cool products and afterwards help market those products. Sounds basic, correct? Email Marketing Overview

OK, we’re not crazy. This can be a somewhat complicated challenge. But there OK, we’re not insane. This can be a rather complex obstacle. Yet there are time-tested methods and impressive tricks to producing a blog as well as monetizing it using techniques like email marketing. If you put your head down and work consistently (and have a lot of persistence), you can replace your ENTIRE income from your job with money made via email marketing and also blogging. Email Marketing Overview


How Many Visitors Do You Need to Monetize a Blog? Email Marketing Overview

The short answer is: a lot.

The less short answer is: the even more eyes you can get on your blog, the more of those eyes will certainly move their mouse over to your web links as well as click on them. Once they do that, you have actually got them right where you desire them to be.

The means by which you monetize your blog makes a huge difference. Google AdSense pays you passively as you acquire web page visitors, but the payout is minuscule. We’re meaning fractions of cents per visitor. At roughly $0.008 cents per web page view, you ‘d require well over 12 million hits to make $100,000. Email Marketing Overview

Breaking Down Some Numbers

Email Marketing Overview

Doing a little more mathematics, let’s suppose instead that you get 100,000 viewers a month across all of the web pages on your blog. Let’s suppose you’re achieving a reasonable 4% click-through rate off of that web traffic. That’s 4,000 clicks to your affiliate links!

Let’s state 2% of those clicks converted and also acquired the product, as well as each sale gets you $100. That’s an extremely reasonable payment / profit margin. Despite having these conservative metrics, you’re walking away with $8,000 per month with virtually no overhead expenses of your very own. WOW!

How to Enhance Those Numbers Email Marketing Overview

Play with the numbers and see for yourself. If you can gain greater average payments or profits, then you can make more by bringing in fewer visitors. Look for affiliate products that have higher payments. Or, produce an info product of your very own, as well as you can keep all the profits of the entire sale as opposed to simply a percentage.

The best number for you will depend on your products or services, your ability to create valuable content, and your ability to create an email list to keep those consumers coming back for more.


Just How Do I Monetize my Blog?

Even in a day and age where there is a lot of mistrust in advertising and marketing and also understanding about spam, email marketing can offer your sales major boosts in manner in which social media marketing as well as AdSense can’t (or cost a whole lot even more to employ).

There are a few ways to monetize your blog, however your ideal results will originate from high-commission affiliate marketing and also keeping those clients around by developing a reliable email list. Email Marketing Overview

Steps to Monetizing Your Blog

  1. Develop a blog as well as select products and services to offer
  2. Sign up with affiliate programs marketing the products in your industry
  3. Create important, buyer-centric blog posts that put those web links in front of your visitors
  4. Drive as many pertinent customers to your blog as you possibly can

There are tons of free materials as well as online courses that can help you to wade in the waters of affiliate blogging. At the end of the day, all you’re doing is producing a site that makes money referring sales to various other peoples’ corporations.


Exactly How Do You Monetize Email Marketing? Email Marketing Overview

Developing important email content is a guaranteed method of keeping consumers and also driving them right back to your website. Done right, your e-mails are a product of your very own that you provide for free to lure leads to come as well as buy from your affiliate links. Email Marketing Overview

Email Marketing Overview

Bear in mind, useful and buyer-centric blog posts are the ones that will certainly generate traffic that clicks on your links. Having a free product to provide via email like a newsletter or e-book is a superb way to catch email addresses.

Main Parts of Monetizing Your Email Marketing

  1. Choose one of the several email marketing automation services like Constant Contact.
  2. Develop beneficial complimentary content as well as email your list routinely.
  3. Use calls-to-action to drive visitors to related content on your blog or directly to your affiliate links.
  4. Make sure to avoid “spammy” or excessively salesy calls to action in your email like “Buy Now” or “Click Here.” Let the post promote the product. The email content must encourage the viewers to see your site.
  5. Also, make sure to comply with proper email marketing standards to stay clear of getting banished to the spam folder.

Utilizing Constant Contact to Automate Your E-mails

Email Marketing Overview

Constant Contact is a low-cost, easy-to-use automation device for all things email marketing. It will certainly help you to develop gorgeous and also professional-looking e-mails even if you have actually never ever composed a marketing message before. There are lots of services out there that provide similar services, yet there are some vital advantages to Constant ContactEmail Marketing Overview

Constant Contact – The Pros Email Marketing Overview

  • FREE 60-day trial for U.S. and also Canadian customers, without a credit card required (one of the best trials out there for autoresponders).
  • Support group will connect several times throughout your trial duration to respond to any questions.
  • Easy as well as effective email creation interface packed with great choices as well as functions.
  • 100+ beautiful email templates to choose from, consisting of a “Brand Your Email Feature” that allows you to create a tailored email layout in seconds based upon the photos as well as various colors of your internet site.
  • A variety of supported email categories including autoresponders as well as basic automations, recurring e-newsletters, A/B testing, event enrollments, promo codes, surveys and also polls.
  • Automation is important, so Constant Contact included powerful modern technology for autoresponders as well as abandoned cart campaigns. They additionally provide automations based on contact triggers (e.g. email open rates, clicks).
  • Thorough analytics for in-depth knowledge where you can track open, click reports, spam, bounce and unsubscribe rates. You likewise receive click heat maps, as well as some helpful overview records such as open and click trends, open rates by type of device, and also the #1 effective subject line. You can additionally compare projects.
  • Easy-to-manage customer lists, with the capacity to categorize for future segmented marketing; you can also import your lists from various other services.
  • Easy list building with lots of cool options: email sign-up forms for your web site, a Facebook application that enables you to let people to sign up through an email opt-in form, add email addresses from your tablet at in-person events with just a couple of taps, text-to-join capabilities.
  • Spam and design testing will permit you to sneak peek your email on different systems and find any kind of errors for you.

Constant Contact – The Cons

No email autoresponder is perfect, and Constant Contact is no exception. Here are a couple of the greatest downsides I’ve seen: Email Marketing Overview

  • Lots of attributes imply there is a whole lot to discover in order to make complete use of the system. But this is a good trouble to have, since you can always begin with just the fundamentals as well as practice your way up to more advanced features in the future.
  • Few industry-specific style layouts. The 100+ mobile-responsive design templates are lovely, very professional and also modern-looking, and also they would certainly help a range of markets. If you’re looking for something really particular, this may not be the best theme library for you.

How Much Can I Make From Email Marketing?

Email marketing is a business where you get out of it what you agree to invest into it. To come to be an absolutely successful email online marketer, you need to write an email a minimum of once a week. Email Marketing Overview

You have to pay very close attention to which email works and also which one does not. Analytics functions in your email marketing software application make this easy, particularly with a user-friendly interface like Constant Contact.

The best way to monetize your email marketing is by signing up with high-commission affiliate programs and also using your email list to sell those items. However remember, your email itself ought to be a cost-free product to attract consumers in, offer them something important, and also provide a reason to trust you.

Some More Numbers

Let’s say you work truly hard and therefore ultimately add 10,000 individuals to your email list (which is completely attainable). If you develop great email content that drives 5% of receivers to your blog, then you’re putting 500 thoroughly targeted as well as inspired purchasers on your blog who may not have otherwise seen your website today.

Let’s assume now that you convert 5% of those inspired purchasers on a high-commission affiliate program that pays as high as $350 per sale. 25 buyers * 350 = $8,750 from a SINGLE marketing email as well as post. Are you delighted yet?! Email Marketing Overview


Successfully Monetizing Your Email Campaigns

There are numerous important components to a solid, high-revenue campaign. However, regardless of what your product and services happens to be, the one fact across all markets is that valuable content sells. Your marketing emails need to target the right target market, communicate the best message, as well as send the most inspired customers to the ideal location to buy from you. Email Marketing Overview

The $8,750 scenario explained above is possible if you invest the effort in. Yet you won’t see those kind of returns over night. Also constructing an e-mail list of 10,000 emails will certainly take you a lot of time as well as effort. That’s why automation is critical to your success.

Constant Contact makes managing an email list of this dimension easy, even for the non-technical individual that’s still discovering the ropes of generating income online. The one single essential part of generating income from a blog with email marketing is providing high-quality, ultra-valuable material to an email list of well-targeted purchasers.


Disclosure: This post contains affiliate links. If you go through them to make a purchase, I will earn a commission (at no additional cost to you), which compensates for my time spent to compile this information. The decision is yours, and whether or not you decide to buy something is completely up to you.

 

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