Customer Relationship Management Case Study Examples – How to Monetize Your Blog With Email Marketing

Please note: This post contains affiliate links.

Customer Relationship Management Case Study Examples
Victoria Watson
Full-Time Blogger

Currently more than ever, people are out there seeking brand-new means to gain a dollar. If you’re here now, you’re likely one such person. Job hunting sucks. Working for somebody else feels like selling yourself short. Customer Relationship Management Case Study Examples

You’ve seen lots of ads yelling at you concerning just how easy it is to make money online, to begin your very own corporation, and to be your own boss. As well as while it could not be as quick as well as simple as the marketers tell you, there’s actually a lot of money to be made with blogging and also email marketing.

All you need to do to make money with a blog is load it up with web links to helpful items and then help sell those items. Appears straightforward, right? Customer Relationship Management Case Study Examples

OK, we’re not crazy. This can be a somewhat complicated challenge. But there OK, we’re not crazy. This can be a somewhat harrowing challenge. There are reliable approaches and incredible techniques to producing a blog as well as monetizing it using techniques like email marketing. If you put your head down as well as work faithfully (and have a lot of patience), you can replace your WHOLE income with cash made through email marketing and also blogging. Customer Relationship Management Case Study Examples


How Many Visitors Do You Need to Monetize a Blog? Customer Relationship Management Case Study Examples

The short answer is: a lot.

The much less short answer is: the more eyes you see on your blog, the even more of those eyes will move their mouse over to your links as well as click them. Once they do that, you’ve got them right where you desire them to be.

The method by which you monetize your blog makes a large difference. Google AdSense pays you passively as you acquire page visitors, but the payment is tiny. We’re referring to fractions of pennies per viewer. At about $0.008 cents per web page view, you ‘d require well over 12 million hits to make $100,000. Customer Relationship Management Case Study Examples

Breaking Down Some Numbers

Customer Relationship Management Case Study Examples

Doing a little bit more mathematics, let’s say instead that you get 100,000 audience members a month across all of the pages on your blog. Let’s say you’re accomplishing a possible 4% click-through rate off of that traffic. That’s 4,000 clicks to your affiliate links!

Let’s suppose 2% of those clicks converted and also acquired the product, and also each sale is worth $100. That’s a very doable compensation / profit margin. Despite having these cautious metrics, you’re earning $8,000 per month with practically no overhead costs of your very own. WOW!

Just How to Improve Those Numbers Customer Relationship Management Case Study Examples

Have fun with the numbers as well as see for yourself. If you can gain higher average payments or profits, then you can make even more by attracting fewer visitors. Search for affiliate products that have higher payouts. Or, create an information product of your own, and also you can keep the earnings of the whole sale as opposed to just a percentage.

The ideal number for you will certainly depend upon your products or services, your ability to create valuable content, and your capacity to produce an email list to keep those customers coming back.


Just How Do I Monetize my Blog?

Even in a day and age where there is a lot of mistrust in advertising as well as recognition regarding spam, email marketing can offer your sales major boosts in manner in which social media marketing and AdSense can not (or set you back a lot even more to employ).

There are a couple of ways to monetize your blog, but your most impressive outcomes will certainly come from high-commission affiliate marketing as well as keeping those clients around by building a reliable email list. Customer Relationship Management Case Study Examples

Actions to Monetizing Your Blog

  1. Create a blog and pick products and services to sell
  2. Join affiliate programs offering the products in your market
  3. Write valuable, buyer-centric blog posts that place those web links before your viewers
  4. Drive as many appropriate customers to your blog as you possibly can

There are tons of complimentary products and online courses that can help you to wade in the waters of affiliate blog writing. Yet at the end of the day, all you’re doing is creating a web site that generates income referring sales to other peoples’ corporations.


Exactly How Do You Monetize Email Marketing? Customer Relationship Management Case Study Examples

Developing important email content is a surefire way of retaining consumers as well as driving them right back to your site. Done right, your e-mails are a product of your very own that you offer up absolutely free to tempt leads to find and also buy from your affiliate links. Customer Relationship Management Case Study Examples

Customer Relationship Management Case Study Examples

Remember, valuable and also buyer-centric blog posts are the ones that will generate website traffic that clicks on your web links. Having a complimentary product to supply by means of email like a newsletter or electronic book is a wonderful way to record email addresses.

Key Components of Monetizing Your Email Marketing

  1. Choose one of the many email marketing automation services like Constant Contact.
  2. Develop valuable complimentary content and also email your list on a regular basis.
  3. Leverage calls-to-action to drive viewers to associated content on your blog or directly to your affiliate links.
  4. Make sure to prevent “spammy” or excessively salesy calls to action in your email like “Buy Now” or “Click Here.” Let the article sell the product. The email content must encourage the visitor to see your site.
  5. Additionally, make sure to adhere to correct email marketing guidelines to prevent getting banished to the spam folder.

Making Use Of Constant Contact to Automate Your Emails

Customer Relationship Management Case Study Examples

Constant Contact is a low-priced, easy-to-use automation device for all things email marketing. It will help you to produce lovely and professional-looking e-mails even if you’ve never created a marketing message beforehand. There are lots of remedies around that provide comparable services, but there are some crucial benefits to Constant ContactCustomer Relationship Management Case Study Examples

Constant Contact – The Pros Customer Relationship Management Case Study Examples

  • FREE 60-day trial for U.S. and also Canadian customers, without a credit card required (one of the very best trials you can find for autoresponders).
  • Support group will certainly connect numerous times during your trial duration to address any inquiries.
  • Easy and also powerful email creation interface packed with awesome choices and also attributes.
  • 100+ beautiful email themes to select from, consisting of a “Brand Your Email Feature” that allows you to produce an individualized email design template in seconds based on the images and various colors of your site.
  • A wide range of supported email categories consisting of autoresponders and standard automations, recurring newsletters, A/B testing, event registrations, promo codes, surveys and polls.
  • Automation is critical, so Constant Contact included effective innovation for autoresponders and also abandoned cart automations. They also provide automations based on contact triggers (e.g. email open rates, clicks).
  • In-depth analytics for insights where you can track open, click reports, spam, bounce and also unsubscribe rates. You likewise receive click heat maps, and some useful review records such as open and click trends, open rates by device, and the #1 successful subject line. You can additionally contrast campaigns.
  • Easy-to-manage client lists, with the ability to categorize for future segmented marketing; you can even import your email lists from various other services.
  • Easy list development with tons of cool choices: email sign-up forms for your internet site, a Facebook application that enables you to allow individuals to join via an email opt-in form, add contacts from your tablet at face-to-face events with just a few taps, text-to-join abilities.
  • Spam and design testing will enable you to preview your email on different systems and also find any type of errors for you.

Constant Contact – The Cons

No email autoresponder is 100% perfect, and Constant Contact is no exception. Below are a couple of the largest downsides I have actually seen: Customer Relationship Management Case Study Examples

  • Several attributes mean there is a lot to learn in order to make complete use of the platform. This is a good problem to have, since you can always begin with just the basics and work your way up to even more sophisticated attributes later on.
  • Few industry-specific design templates. The 100+ mobile-responsive templates are gorgeous, very professional as well as modern-looking, and also they would benefit a variety of industries. So, if you’re seeking something truly specific, this may not be the very best design template collection for you.

Just How Much Can I Earn From Email Marketing?

Email marketing is a venture where you get out of it what you’re willing to put into it. To come to be a really effective email marketing expert, you need to create an email at least once a week. Customer Relationship Management Case Study Examples

You have to pay very close attention to which email performs best and also which one doesn’t. Analytics modules in your email marketing software program make this super simple, especially with a straightforward user interface like Constant Contact.

The very best way to monetize your email marketing is by signing up with high-commission affiliate programs as well as using your email list to promote those items. However keep in mind, your email itself must be a totally free product to attract consumers in, provide them something valuable, and provide a reason to trust you.

Some More Numbers

Presume you work truly hard and ultimately add 10,000 people to your list (which is perfectly possible). If you create great email content that drives 5% of recipients to your blog, then you’re placing 500 carefully targeted as well as motivated purchasers on your blog that might not have otherwise seen your website today.

Let’s say now that you convert 5% of those inspired purchasers on a high-commission affiliate program that pays as much as $350 per sale. 25 customers * 350 = $8,750 from a SINGLE marketing email and post. Are you delighted yet?! Customer Relationship Management Case Study Examples


Successfully Monetizing Your Email Campaigns

There are several important components to a strong, high-revenue campaign. However, whatever your product and services happens to be, the one reality throughout all industries is that valuable content works. Your marketing e-mails need to target the appropriate target market, share the right message, and send the most motivated purchasers to the appropriate place to purchase from you. Customer Relationship Management Case Study Examples

The $8,750 example defined above is attainable if you invest the hard work in. Yet you will not see those kind of returns overnight. Even building an e-mail list of 10,000 e-mails will take you a good deal of time as well as effort. That’s why automation is critical to your success.

Constant Contact makes handling an email list of this size easy, even for the non-technical user who’s still finding out the ropes of earning money online. The one solitary essential part of monetizing a blog with email marketing is delivering high-quality, ultra-valuable material to an email list of well-targeted purchasers.


Disclosure: This post contains affiliate links. If you go through them to make a purchase, I will earn a commission (at no additional cost to you), which compensates for my time spent to compile this information. The decision is yours, and whether or not you decide to buy something is completely up to you.

 

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